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Blog News & Updates

The Hidden Dangers That Lurk Beneath Mascot Costumes

Mar 11, 2015

Mascots play an important role in the world of entertainment and sports. They are powerful branding icons which help people remember a company's ethos. Many of us have an emotional connection with these characters; they may remind us of our youth, or we may associate them with our favourite storybook character or sports team. Underneath all the acrobatics and waving therein lies a human. We tend to forget that, as we get lost and lured into a fun fantasy masked of a job well down, by the person hidden below the getup

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Posted by Desmond Mayne

Top 5 Reasons Why Williams Direct Dryers is: The Best Boot Dryer Company

Nov 26, 2014

1. We're the foremost drying specialists in the industry. Call us anywhere from North America, toll-free!
Questions about direct drying? Unsure as to which Williams Drying System best suits your needs? Talk to us directly. We'll make sure your work boots and apparel, your turnout gear, hockey gear or ski boots keep dry. Simply call our toll free number 1-866-534-4696, Monday to Friday. With just a phone call away, we're here to help with your drying concerns. Having been in the business for over 20 years, we know how to dry with confidence.

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Posted by Desmond Mayne in Drying specialists; drying systems; WDD;

5 Reasons to Choose Us

Nov 20, 2014

Our dryers never stop working for you.

After 25 years of business, Williams® Direct Dryers® can assure you that your dryer can be made to last a lifetime. In fact, the very first Direct Dryer® sold is still operating in a ski rental facility. Our products are built to last – they are an investment in long term comfort and cleanliness of personal or commercial boots and gloves.
Posted by Desmond Mayne